Without this, implementing organizational change will fail
Trust is the keystone.
Revenue
How quick wins make process change more manageable
Power of reciprocity.
Why it’s better to sell aspirins…
People are more prone to take action if the consequences of that action are immediate, certain, and affect them personally.
Why are ten key points, seven too many?
In our experience, three is the magical number. People absorb ideas or concepts better if they are delivered in groups of threes.
Why you can’t build yourself up by knocking down others
Never knock the competition.
Why you should keep the main thing, the main thing
This maxim reminds us that it is very easy to get distracted and start putting energy and focus into areas that are not necessarily important or relevant. This can and does happen on projects, in presentations, in meetings, and in daily communication.
Why change requires a crisis
Change requires a crisis.
How to update your client in 30 seconds or less
"The Elevator Test" refers to when your top customer (or boss or board member) walks into an elevator that you are on and asks, "So, how is everything going?" You have approximately 30 seconds to say something meaningful that the person can take away with him or her, which is roughly the time of a typical TV advertisement or news feature.
So, what do you suggest we do about it?
In our world, information obstacles are common on a project. The information we need is rarely in the form that we need it and is often difficult to access.
The importance of the ‘double check’
Nothing damages someone’s professional credibility as quickly as an error, even a minor one. While a simple calculation error or typo can seem trivial in the scheme of things, it implants doubt into your customer’s mind.
The first thing to do when a client (or manager) asks you a question
Many people have a knee-jerk reaction to questions, and answer too quickly, assuming the question is challenging them in some way.
Why “packaging” is important when implementing change
This maxim is designed to remind us of the importance of "packaging" and to extend the traditional definition to how it impacts the individual.